Cacharel |
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Cacharel is a French brand of ready-to-wear clothing,
perfume and accessories. It was created in 1962 by Jean
Bousquet, who founded the company of the same name in 1964.
Cacharel is named after the local name of the garganey (Anas
querquedula, a small duck) in the Camargue
In 1975
Bousquet commissioned L'Oréal to create a perfume for his
brand; the successful Anaïs Anaïs was launched in 1978. It
was followed by Cacharel pour l'Homme, Loulou, Eden, Loulou
Blue, Eau d'Eden, Noa, Nemo, Gloria, Amor Amor,Amor Amor Eau
Fraiche, Noa Fleur, Noa Perle, Promesse and Amor pour homme.
The latest perfume to be launched is "Liberté", an orange
chypre with fresh citrous top notes inspired by a
traditional French cake called 'chamonix' and woody heart
and base notes with patchouli. The person representing
Liberté in ad campaigns is Brazilian born model, Gisele
Bündchen, who is also the new face for the brand Cacharel
Parfums
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